ethical side of product than maximize profit.
Hyundai bank oil polluted the west sea with the oil.
Oil spill has occurred in Chungcheongnam-Seosan daesan port on 21st of December 2009
this incident took place because Hyundai oil bank didn't lock the oil tank valves during Shipping the bunker C oil.
Two times oil spills by Hyundai oil bank. because safety tips are not obeyed.
cased the coup. In the end, he met death.
- Stockholders: When this story spread throughout the world, the value of ITT stocks fell. So, they lost a lot of money that they invested.
- Workers of ITT: They got a bad image from the public and most of them lost their job.
- Other subsidiaries of ITT: They damaged on their image, and lost a lot of money because of this case.
- Other
case of Ryanair, cost leadership, differentiation strategy, and focus-differentiation strategy has been utilized. First, the company offers the lowest cost of fare than its competitors in the airline. On the other hand, Ryanair has also become a focuser because it concentrated on a narrow customer segment which include Irish and UK business people or travelers who could not afro to fly major airl
I. Environment Analysis
Introduction
Lately, South Korea's cosmetic companies are actively entering Japanese market. In particular, low-priced brand companies entering are remarkable. Continuing the long-term recession, Japanese consumers find inexpensive cosmetics. Through this period, cosmetics of South Korea draw popular through low price and good quality. Celebrity publicity is also inf
cases. From these cases, we would like to discuss about U.S' realistic face and humanitarian intervention which reflects two faces of their foreign policy.
U.S. attacked Iraq under the reason of protection of liberalism and they justifies that it was a humanitarian intervention, but why did the U.S. connived 30years of dictatorship of Mubarak's regime in Egypt? Is it because of the liberalism a
The papers concentrated mainly on the fast food restaurants located near the school. According to the studies of “The Effect of Fast-Food Restaurants on Obesity and Weight Gain” hosted by Janet Currie, Stefano Della Vigna, Enrico Moretti, and Vikram Pathania, they measured on the students of California the obesity rate, which ranked 33% during 1999~2007. Based on CDC, applying NHANES data rep
Contribution not only Korea society, but also global society
Good Case Company – Korean Air
Since 2003, ‘Korean Air’ have done volunteer work in Mongol. Because of
desertification. ‘Korean Air’ think it is not just only Mongol’s problem, but also
our problem. And they think world is becoming one society. So they have done
volunteer work in Mongol in 7 years.
1.International society donation
Culture marketing
When people have disaster damage in domestic and international, help them with relief activity and various educational industry
평창 winter Olympic inviting activity in 2018
2.Local society donation
Cooperate with other industry, deliver saved money to multicultural family children
Develop ‘sky love English class’ nearby Inchon airp
In 1971, motivated by their vision of a green and peaceful world, a small team of activists set sail from Vancouver, Canada, in an old fishing boat. These activists, the founders of Greenpeace, believed a few individuals could make a difference.
Their mission was to "bear witness" to US underground nuclear testing at Amchitka, a tiny island off the West Coast of Alaska, which is one of the